Photos.com AR BETA experience
- Date
- January, 2017
- Client
- Various internal stakeholders, Photos.com customers, new customers.
This project came about during a Getty Images Hackathon 2017. We formed a team with comprised of designers, developers and engineers. Over the course of three work days our team built a mobile application allowing users to virtually hang any image from the Photos.com catalog in their current environment. Our pitch was focused on the revenue we could potentially gain by offering users a quick, fun, easy and viral way to try out our catalog in their homes. Specifically our goals included:
- Awesome mobile experience
- Increase total revenue
- Increase number of photos per order
- Provide a useful tool for designers / decorators
- Increased consumer awareness of Photos.com
- Increase Photos.com social media footprint
Among the 225 teams that submitted ideas we were awarded the top prize and the application is currently in development.